What are website breadcrumbs?
Have you ever got lost in the depths of a multi-page website? Fear not, breadcrumbs can help you to find your way home! In the well-known Brothers Grimm fairy-tale, little Hansel and Gretel are abandoned in the forest by their parents. However by leaving a trail of breadcrumbs behind them the two children intend to find […]
What is a bounce rate?
If a website user only visits one page and then exits, they can be said to have ‘bounced’ out of the site. Bounce rate is the Google Analytics metric which captures this element of visitor behaviour. It is the percentage of visits that only include one page (or a single request to the Analytics server). […]
What is ‘Semalt’ and why does it keep sending visitors to my website?
Semalt is ostensibly a web analytics company offering a number of webmaster and search tools. However due to its spammy crawling techniques it may have a detrimental impact on a website’s site statistics and search engine page ranking.
What is a cookie?
Unfortunately cookies of the website variety have nothing to do with the Great British Bake Off and aren’t anywhere near as delicious as their name might suggest. In fact a website cookie is a small data file that is automatically saved onto your device (whether that is a desktop computer, laptop or smart phone) when […]
Three things you need to know about obfuscation
1) What is obfuscation? In the world of websites we use the words ‘obfuscate’ and ‘obfuscation’ when talking about protecting important information such as email addresses and telephone numbers from malicious web bots. Literally it means to make something obscure or difficult to understand. 2) Why is obfuscation important? Email addresses are very valuable things […]
Explaining some Ugly Lingo…
I watched Panorama last night with interest; as one of the many popular internet jargon terms was explained and moreover, one of the faces of the often anonymous participants of ‘Trolling’ was exposed.