Hand-Drawn Logo for Oak Lodge Glamping

This new logo, website and signage project included hand-drawn maps, photography and wayfinding planning to create a consistent design approach that starts from before the guest places a booking and continues throughout their stay on site.

Two hand drawn oak leaves form the pitch of a bell-tent outline for the iconic logo. Complimentary fonts and colours tell a story of an outdoor adventure throughout the website and touch-points of the brand.

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