This month Lingo launched a new responsive website for medical writers, Trilogy Writing & Consulting.
Evolution, Not Revolution
Moving from a static and non-responsive website, to one which was content-managed and fully mobile responsive, represented a big leap in website technology.
While the introduction of an attractive new Publications Section, allowed Trilogy to showcase a selection of its many journal articles. The articles were made available both as PDFs and as web pages to provide more ‘search-engine juice’ than PDFs alone.
Thanks to the strong look and feel of the original site being maintained, overall these upgrades were made to feel like more of an evolution than a revolution.
Trilogy has offices both here in Downham Market and also in Frankfurt, Germany. With many stake-holders located in the German office, the project became a case-study in remote communications and finding alternatives to traditional face-to-face meetings.