Target Audience: SEO – Back to Basics

The first thing that has to be considered, when planning your website content, is target audience. You have to think about who will want to visit your site, what they want to see, and why they want to visit. It’s easy to fall into the trap of thinking “My target audience is everyone.” When you […]

Your Top Ten Target Key Phrases and Why They Are So Important!

The simple technique of carefully choosing your Top Ten Target Key Phrases is probably one of the most important things you can do as a website owner. It often seems to me that when we say “Please give me your ‘Top Ten Target Key Phrases’ to website owners, they either glaze over, or nod and agree […]