Soft Launch; it’s nicer that way

Lingo Design’s new website is in ‘soft launch’ phase. We’ve been working hard for a good few months on an updated design and content flow feature. We hope you like it.

More content and images will be added in the forthcoming weeks, and additional articles, advice and interesting information to boot.

soft launch is the release of a websitehotel, or other product or service to a limited audience. Soft-launching is a method for gathering data on a product’s usage and acceptance in the marketplace, before making it generally available as a hard launch or grand openingCompanies may choose a soft launch to test the viability of a product or to fine tune a product before implementing a larger marketing effort.

Source – Wikipedia :

So, with a bit of fine tuning and opinion gathering (feel free to let us know what you think) we will be announcing the official ‘hard launch’ of the site very soon.

What’s the saying? “Softly, softly, launchy-website….”

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