Three things you can do to improve your online shop

We’re often asked how to turn a good online shop into an amazing online shop. So here are three of Lingo’s favourite tips on how to make your customers love your e-commerce store even more than they do already. 1. Only show customers what they want to see Being able to filter products allows customers […]

Security Matters

Google battens down the hatches of internet safety. Once again, Google, and more specifically, Google Chrome, (the most popular browser in the world) are taking yet more steps to increase the security of websites and website traffic. As Lingo blogged, back in April, it is important that you ‘Lock up your site’ so that visitors’ […]

Soft Launch; it’s nicer that way

Lingo Design’s new website is in ‘soft launch’ phase. We’ve been working hard for a good few months on an updated design and content flow feature. We hope you like it. More content and images will be added in the forthcoming weeks, and additional articles, advice and interesting information to boot. A soft launch is the release […]

Social Media

You don’t need a marketing agency…. …to use Facebook, Twitter, Pinterest or any of the other social networks that have proliferated over the last few years. Social media is free to access and on the whole is easy to use. But if you want advice on how to harness its power and how to avoid […]

Ten Tips on Finding Your Social Voice

Why should businesses use social media? We could write a whole book on this subject, but for most businesses, it boils down to one thing: positive engagement with your audience, ultimately offering an additional route to conversion. Yet, there are plenty of high profile examples of poor management of social media and we regularly see businesses […]

Time and Tide

…as the old saying goes of course, they wait for no man. And as all things change, so design is ever-evolving, and graphic design trends within print and websites are no different. So as the time comes to reflect back and look forward to another exciting year of studio design and associated shenanigans, we’ve got […]

Target Audience: SEO – Back to Basics

The first thing that has to be considered, when planning your website content, is target audience. You have to think about who will want to visit your site, what they want to see, and why they want to visit. It’s easy to fall into the trap of thinking “My target audience is everyone.” When you […]

Reining in the Cookie Monster

Today is the first working day since EU Regulations on the use of cookies in websites were adopted into law by the UK Government. Does this affect me? YES!!! If your website has a shop module, an online form of any type or is plugged into a tracking / reporting package like Google Analytics then […]

Simple search engine tips for small businesses

Step into SEO We often hear from our small business clients that they are a bit scared of search engine optimisation (SEO). They hear us talk about ‘back-link profiles’ and ‘meta data’ and decide it all sounds far too technical for any normal person to understand. Now don’t get us wrong, back-link profiles and meta […]

A Slice Of Our Own Advice

Writing new content can sometimes feel like a chore; another item on a business owners’ long list of ‘to-do’s. But the advice remains the same; neglect your website copy at your peril! Sites without fresh content are less likely to be delivered by search engines than those with new info. And let’s face it, your […]

Team Expedition to Internet World

On Tuesday team Lingo donned its comfiest shoes, picked up an essential supply of Knights Bakery cheese straws and caught the train from Downham Market. Our mission: to attend Internet World, Europe’s largest digital business expo. Held annually at London’s Earl’s Court, the expo is split into six different ‘worlds’; Digital Marketing World, Cloud & […]

I love blogging clients

Despite her initial hesitance, I am thrilled to say that long-term Lingo customer, (and expert on all things etiquette and quintessential England) the lovely Veronica, of More Than Good Manners is not only blogging regularly, but is thoroughly enjoying it! Not only is her blog ( filling up with advice on the do’s and don’ts of […]